Ali Johnson

I was reading over at Mashable a great article by Brian Solis the author Engage. He was giving 21 rules for Social Media Engagement. I spent sometime this morning reflecting on them. Me and my friend Huw Tyler over at ShareCreative have been considering and discussing Social Media and the pros and cons of it for a while now. Mainly because we feel the church has a massive opportunity to engage creatively in a medium that is spreading content like wild fire throughout the world (remind you of anything). Social Media has become seen by organizations as a rich channel for them to connect with their markets. As I ...

I saw this today on Mashable and loved it. Wonder if we truly realize what impact Facebook has had on communication and on the way we do community.

Herbert Marshall McLuhan, CC (July 21, 1911 – December 31, 1980) was a Canadian educator, philosopher, and scholar — a professor of English literature, a literary critic, a rhetorician, and a communication theorist. McLuhan's work is viewed as one of the cornerstones of the study of media theory. Marshall McLuhan in my mind is nothing short of a genius. A prophet and prodigal. This is taken from a brilliant short book called the Medium is the Massage. All media work us over completely. They are so pervasive in their personal,political, economic, aesthetic, psychological, moral, ethical and social consequences that they leave no part of us untouched, unaffected, unaltered. The medium is the massage. Any understanding of social and cultural change is impossible without ...

I spent yesterday up at Durham University with the Codec crowd and had some really great conversations about the current Digital environment we find ourself in. Our worldview is in flux. The dominant characteristics of a previous meta-narrative has eroded and we face a fragmented, yet smaller world. I wonder if you have ever spent sometime reflecting on a light switch. I was day dreaming about it the other day and fully believe that I have a worldview in which power is always at my beckon call. I live my life in a fast lane full of connections and full of things vying for a slice of my time. Two of ...